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I have natural light/medium blonde hair. I've tried several times of dying different shades of red, but the result is always the same color no matter how red I go it seems. I just tried Strawberry blonde, which looks very vibrant on the box, and even with the picture showing what light/medium hair will look like afterwards, it looks nothing close to the color. I took a before and after picture, and you can't even tell in the camera! Only when it's not too light can you really see it. It's very frustrating and I don't understand why my hair is not taking to the dye. Any help? Please and thank you.

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because you hair is blond you need to use a darker red for it to stick to the hair
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